วันเสาร์ที่ 30 ตุลาคม พ.ศ. 2553

The Beaches Resort & Residences - Thailand's first integrated resort in Bang Saray Bay, Thailand

With the support of the Board of Investment of Thailand and the Tourism Authority of Thailand's beaches, the country is the bright new symbol of Asia and the benchmark Destination Resorts

It has also joined with True Corporation, Thailand's largest technology company to create one of the first Thailand convergent lifestyle community wireless functionality is the entire state of the art technology in-Project.

The masterplan architect and designers behind the success of The Beaches Resort & Residences are award winning world class design firms - Carl Ettensperger C & C Studio and Terry Henriksen of Henriksen Design Ltd, the Hyatt have been working on a project-star hotel 5 as the Mandarin Oriental Hotel, Ritz Carlton, Siam Paragon Bangkok, Huvafen Fushi Maldives (2008 Worlds Best Beach Resort, Harpers Bazaar Travel), Hard Rock Hotel - UniversalStudios in Florida and many other famous places.

Set over 88 rais of landscaped gardens, artificial beaches, lagoons and beaches private community will have four large 5-star hotels, villas and private residences with water views. The Beaches Resort is the best of everything - International Waterpark and Surf Park, longevity beach & Wellness Spa, state-of-the-art health club, a walk with a large international village with over 20Restaurants and retail, Tennis Academy and a water sports center. Bang Saray Bay, a tropical oasis Bangkok - 10 minutes from Pattaya and only 90 minutes from the 'also centrally located in the heart of Thailand.

The first phase of 88 rai of Residence Hotel & Beach Resort has two apartments with 300 units each, for a total of two billion baht, a hotel room 450, is worth three billion baht and 800 million baht water park theme. Constructionwill begin in mid 2008 and be completed in 2012.

Pacific Shore Developments, registered in British Virgin Islands, has registered capital of 306 million baht. The Bank of Bangkok is primarily infrastructure and creditors would be in buildings that are about 70% of all foreign investors to invest. The Board of Investment (BOI) has agreed to long-term land rights for the company, but the exact amount was not disclosed. There are three phases for a combined value of 20billion baht, but the details of the other two phases would be from feedback from the first phase.

Life in Bangkok, you see shiny front page supplement, the Skytrain dominate Thailand English newspaper full-page color ads, magazines and newspapers of the project, launched in great abundance, and the poster, and above the city. We can only imagine that the cost of advertising and their impact on the bottom line of a project. This is why e-marketingWeb 2.0 technologies used.

This does not mean they deserve elegant brochures and advertising in the local media should not, but it always seemed that it is a kind of exaggeration marketing - a rifle shot, rather than the approach to the exposure draft, but the beaches, my knowledge is the first major real estate development project in Asia to use Web 2.0 as a means of advertising online.

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